| 000 | 01610nam#a2200265 4500 | ||
|---|---|---|---|
| 001 | 9781266496622 | ||
| 003 | VST | ||
| 005 | 20240703092244.0 | ||
| 006 | m o d | ||
| 007 | cr#un#---uucau | ||
| 008 | 230104s2023 USA eng d | ||
| 020 | _a9781266496622 | ||
| 040 |
_aVST _cVST _dVST |
||
| 100 | 1 |
_aJohn E. Gamble _eauthor |
|
| 245 | 1 | 0 |
_aEssentials of Strategic Management: The Quest for Competitive Advantage, 8th Edition _h[Libro Electrónico - McGraw-Hill] |
| 250 | _aeighth edition | ||
| 260 | _aUnited States of America : | ||
| 264 | 1 |
_aUnited States of America : _bMcGraw-Hill Higher Education, _c2023 |
|
| 300 | _a1 online resource | ||
| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
||
| 520 | _aEssentials of Strategic Management , 8th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game (BSG) and GLO-BUS, are optional companions. Both simulations are closely linked to the content. | ||
| 650 | 4 | _aBusiness & Economics/Management | |
| 856 | 4 | 0 | _uhttps://bc.vitalsource.com/tenants/bibcent_ex/libraries?bookmeta_vbid=9781266496622 |
| 999 |
_c434973 _d434973 |
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