| 000 | 01697nam#a2200265 4500 | ||
|---|---|---|---|
| 001 | 9781260579253 | ||
| 003 | VST | ||
| 005 | 20240703092235.0 | ||
| 006 | m o d | ||
| 007 | cr#un#---uucau | ||
| 008 | 200401s2020 eng d | ||
| 020 | _a9781260579253 | ||
| 040 |
_aVST _cVST _dVST |
||
| 100 | 1 |
_aJohn Gamble; Margaret Peteraf _eauthor |
|
| 245 | 1 | 0 |
_aEssentials of Strategic Management: The Quest for Competitive Advantage ISE, 7th Edition _h[Libro Electrónico - McGraw-Hill] |
| 250 | _aseventh edition | ||
| 260 | _aUnited Kingdom of Great Britain & Northern Ireland : | ||
| 264 | 1 |
_aUnited Kingdom of Great Britain & Northern Ireland : _bMcGraw-Hill Higher Education (International), _c2020 |
|
| 300 | _a1 online resource | ||
| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
||
| 520 | _aEssentials of Strategic Management, 7th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly-linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game (BSG) and GLO-BUS, are optional companions. Both simulations are closely linked to the content. | ||
| 650 | 4 | _aBusiness & Economics/Training | |
| 856 | 4 | 0 | _uhttps://bc.vitalsource.com/tenants/bibcent_ex/libraries?bookmeta_vbid=9781260579253 |
| 999 |
_c434636 _d434636 |
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