TY  - BOOK
AU  - John Gamble; Margaret Peteraf
TI  - Essentials of Strategic Management: The Quest for Competitive Advantage ISE, 7th Edition
SN  - 9781260579253
PY  - 2020///
CY  - United Kingdom of Great Britain & Northern Ireland
PB  - McGraw-Hill Higher Education (International)
KW  - Business & Economics/Training
N2  - Essentials of Strategic Management, 7th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly-linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game (BSG) and GLO-BUS, are optional companions. Both simulations are closely linked to the content. 
UR  - https://bc.vitalsource.com/tenants/bibcent_ex/libraries?bookmeta_vbid=9781260579253
ER  -