Essentials of Strategic Management: The Quest for Competitive Advantage, 8th Edition [Libro Electrónico - McGraw-Hill]
Tipo de material:
TextoEditor: United States of America : McGraw-Hill Higher Education, 2023Edición: eighth editionDescripción: 1 online resourceTipo de contenido: text Tipo de medio: computer ISBN: 9781266496622Tema(s): Business & Economics/ManagementRecursos en línea: Haga clic para acceso en línea Resumen: Essentials of Strategic Management , 8th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game (BSG) and GLO-BUS, are optional companions. Both simulations are closely linked to the content.
| Tipo de ítem | Ubicación actual | Colección | Signatura | Estado | Fecha de vencimiento | Código de barras |
|---|---|---|---|---|---|---|
MacGraw-Hill
|
Biblioteca Central Estatal de Guanajuato, "Wigberto Jiménez Moreno" | Libros Electrónicos MacGraw-Hill | Disponible | 9781266496622 |
Essentials of Strategic Management , 8th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse and tightly linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years, strategy instructors have been shifting from purely text and cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game (BSG) and GLO-BUS, are optional companions. Both simulations are closely linked to the content.
No hay comentarios en este titulo.