Entrepreneurship: The Art, Science, and Process for Success, 4th Edition [Libro Electrónico - McGraw-Hill]
Tipo de material: TextoEditor: United Kingdom of Great Britain & Northern Ireland : McGraw-Hill Higher Education (International), 2021Edición: fourth editionDescripción: 1 online resourceTipo de contenido: text Tipo de medio: computer ISBN: 9781264363452Tema(s): Business & Economics/TrainingRecursos en línea: Haga clic para acceso en línea Resumen: Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture: The Art of turning an entrepreneurial venture into a success. The Science of practice as the heart of starting and running a successful entrepreneurial venture. The Process that tie these two areas together into a coherent and organized business. With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world. Rather than have a chapter on designing a building a plan, the authors built the entire book around it so that at the end of the course the students will have crafted their own business plans.Tipo de ítem | Ubicación actual | Colección | Signatura | Estado | Fecha de vencimiento | Código de barras |
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MacGraw-Hill | Biblioteca Central Estatal de Guanajuato, "Wigberto Jiménez Moreno" | Libros Electrónicos MacGraw-Hill | Disponible | 9781264363452 |
Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture: The Art of turning an entrepreneurial venture into a success. The Science of practice as the heart of starting and running a successful entrepreneurial venture. The Process that tie these two areas together into a coherent and organized business. With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world. Rather than have a chapter on designing a building a plan, the authors built the entire book around it so that at the end of the course the students will have crafted their own business plans.
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