000 -LÍDER |
Campo fijo de descripción fija |
01872nam#a2200265 4500 |
001 - NÚMERO DE CONTROL |
Campo de control |
9781260590531 |
003 - IDENTIFICADOR DEL NÚMERO DE CONTROL |
Campo de control |
VST |
005 - FECHA Y HORA DE LA ULTIMA TRANSACCIÓN |
control field |
20240703092234.0 |
006 - ELEMENTOS DE LONGITUD FIJA - CARACTERÍSTICAS DE MATERIALES ADICIONALES - INFORMACIÓN GENERAL |
Campo fijo de descripción fija -- Información general |
m o d |
007 - CAMPO FIJO DE DESCRIPCIÓN FIJA--INFORMACIÓN GENERAL |
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cr#un#---uucau |
008 - ELEMENTOS DE LONGITUD FIJA -- INFORMACIÓN GENERAL |
Campo fijo de descripción fija -- Información general |
200401s2020 eng d |
020 ## - |
-- |
9781260590531 |
040 ## - FUENTE DE CATALOGACIÓN |
Agencia de catalogación original |
VST |
Agencia que realiza la transcripción |
VST |
Agencia que realiza la modificación |
VST |
100 1# - ASIENTO PRINCIPAL--NOMBRE PERSONAL |
Nombre del autor personal |
Sanjiv Jaggia |
245 10 - TÍTULO PROPIAMENTE DICHO |
Título |
Business Analytics |
Designación General del Material |
[Libro Electrónico - McGraw-Hill] |
250 ## - MENCIÓN DE EDICIÓN |
Mención de edición |
first edition |
260 ## - PUBLICACIÓN, DISTRIBUCIÓN, ETC. (PIE DE IMPRENTA) |
Lugar de publicación, distribución, etc. |
United Kingdom of Great Britain & Northern Ireland : |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
United Kingdom of Great Britain & Northern Ireland : |
Name of producer, publisher, distributor, manufacturer |
McGraw-Hill Higher Education (International), |
Date of production, publication, distribution, manufacture, or copyright notice |
2020 |
300 ## - DESCRIPCIÓN FÍSICA |
Extensión |
1 online resource |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
computer |
Media type code |
c |
Source |
rdamedia |
520 ## - NOTA DE RESUMEN, ETC. |
Nota de sumario, etc. |
Business Analytics: Communicating with Numbers was written from the ground up to prepare students to understand, manage, and visualize the data, apply the appropriate tools, and communicate the findings and their relevance. Unlike other texts that simply repackage statistics and traditional operations research topics, this text seamlessly threads the topics of data wrangling, descriptive analytics, predictive analytics, and prescriptive analytics into a cohesive whole. It provides a holistic analytics process, including dealing with real life data that are not necessarily 'clean' and/or 'small' and stresses the importance of effectively communicating findings by including features such as a synopsis (a short writing sample) and a sample report (a longer writing sample) in every chapter. These features help students develop skills in articulating the business value of analytics by communicating insights gained from a non-technical standpoint. |
650 #4 - ASIENTO SECUNDARIO DE MATERIA - TERMINO TEMÁTICO |
Término temático o nombre geográfico como elemento de entrada |
Mathematics/Probability & Statistics/General |
856 40 - LOCALIZACIÓN Y ACCESO ELECTRÓNICOS |
Identificador Uniforme del Recurso |
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